PrettyLittleThing

THE DENIM EDIT

Dressing well starts with denim (but you already knew that). The ultimate go-to (no matter the season), but if there was ever a time to refresh your denim staples, it’s now. From the women’s denim jeans that you don’t want to take off and own in every shade (hue’s judging? Not us) to transitional pieces that’ll outlast the season.

Perfect your jeans fit with the best jeans for women then wear your new denim everywhere. Like we said, we won’t judge (and anyone who does clearly hasn’t found their perfect pair yet). New denim, same you. Both of which are timeless.

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Must-Have Denim
New denim, same you.

DENIM THAT DOES IT ALL

Why denim is so popular?

Whilst denim is timeless in the sense of your go-to jeans, denim trends bring something new season after season, year after year. From denim styling to oversized fits, washes, textures and more. It’s effortless, and a must-have in your wardrobe.

Purchased your dream denim and want to make sure it lasts as long as possible?

Here’s three easy tips on how to make denim last longer:

Turn jeans inside out when washing – this will help the dye last longer.

Washing in cold water protects against fading and shrinking.

Can denim jeans go in the dryer? Yes, they can but try to go easy on the tumble drying as this can often ruin the slight stretch in denim.

JEANS FIT GUIDE

How To Measure

Firstly, you will need a flexible measuring tape for this.

Waist

Stand with your feet slightly apart and place the measuring tape above your belly button at the smallest part of your waist. Relax your stomach then simply wrap the tape around your waist. Make sure to keep the tape snug, but not tight.

Leg

This is known as your inseam. Measure on the inside of your leg from crotch to ankle. Use this measurement to decide how long you would like your jeans and whereabouts you would like them to sit on the ankle.

Taking Measurements From Jeans You Already Own

If you have a go-to pair of jeans which you love, simply take your measurements from them to allow you to find the perfect new pair.

Lay the jeans completely flat on an even surface and use a tape measure to measure the waist band. Double this number to find your waist measurement. Remember, waist measurements differ depending on the rise.

Once you have these measurements, it is easy to convert from inches to a clothing size thanks to the PrettyLittleThing size guide.